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100/100 beer project in aid of Art Fund

Posted by Sheri

01 Nov 2014

SB studio asked us to submit a design for their 100/100 beer label project in aid of Art Fund. Working in partnership with The Liverpool Craft Beer Company they brewed 100 bottles of limited edition beer and asked 100 creatives to submit label designs based on names generated by the public. All 100 bottles were auctioned off with the profits going to Art Fund – the national fundraising charity for art.

Our chosen name was Smutty Beagle, adopting the graphic language from tart cards found in telephone boxes. Exhibited online, with visitors encouraged to vote for their favourite, our label finished 2nd.

You can get your hands on the book over at 100/100

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Time for a change in direction

A little update from us at Fivefootsix. 

The fast pace of running Fivefootsix hasn’t given us much time to stop and properly think about the future. However, celebrating our tenth anniversary this year presented an opportunity to both reflect and to look forward. And, after a hugely exciting journey, we’ve taken the decision to bring our current agency operations to a close, allowing us to end things on a high, and turn our attentions to new challenges ahead.

Although we’re sad to say goodbye to Fivefootsix, we are also incredibly proud of what we’ve been able to achieve in that time, and the calibre of clients we’ve worked with. Brands like BBC Children in Need, Ben & Jerry’s, Birley, UEFA and the European Bank for Reconstruction and Development (EBRD), as well as our own projects, like The Art of Ping Pong, which will continue to develop.

Most importantly, the last ten years would not have been possible without the support of the hugely talented Fivefootsix team, both past and present.

Thanks to everyone who’s joined us on the journey and been part of that success. Hopefully we’ll have the chance to work with many of you again in the future.

If you can, please join us for some drinks at The Art of Ping Pong 2015 launch event, on November 5th at 7pm at the KK Outlet in Hoxton.

Algy & Mark

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